PROOF is a free range certification program for pastured eggs, pork, chicken, beef and lamb from animals that have been raised on pasture in open fields. We offer help, support and promotion for our farmers. The PROOF Core Values are clear, concise and easy to follow, underpinning standards that provide transparency and information to our consumers.
What Does Pastured Mean? 'Pigs, cattle and sheep are born outdoors. All livestock, including poultry, are raised outdoors with continuous and unrestricted daytime access to paddocks that are suitable for grazing and are provided with shade and shelter. All animals must use the paddocks each day unless; they choose to shelter because of inclement weather, short term confinement for veterinary treatment or when giving birth. Feed supplements are available to ensure all their nutritional needs are met. Animals are kept at a stocking intensity that will ensure forage is always available in a sustainably managed rotational grazing system.''
Pastured eggs and pork from pigs and chickens roaming around out in the open, free to graze, root around in the earth, peck, dust bathe, roost and investigate their outdoor surroundings, sheep and cattle that enjoy the freedom of a paddock, that is what you expect from a free range farm!
We promote PASTURED as the true measure of ethical and sustainable food production. Raising pigs and chickens in the outdoors is nothing new, it has been practiced for centuries and it wasn't until around the 1950's that intensive, housed production systems were born. Pastured pork and egg farming is a little old fashioned really but that's just the way we like it and given the rise in demand for free range pork, eggs and chicken, so do you! Look for farms that are certified free range with PROOF
We know that the egg aisle has become a confusing place. Instead of having to understand every industry term or description like free range, cage free, barn raised, caged or pastured for meat and eggs, we hope to earn your trust so you can simply reach for packaging that displays the PROOF logo with confidence. learn more ...
Become a Pastured Producer
If you are looking for help starting your pastured egg and pork business, you are in the right place. We are all about promoting and empowering true free range farmers. Check out the Pig or Poultry Pages for more info, our farming books or, if you really want a head start, come along to one of our on farm training workshops
We have a selection of books available, all written for pastured farmer! We also offer online pig courses and on farm training for pastured pig and egg production.
Being a part of PROOF gives you a marketing edge to help you sell your product with ease instead of battling it out with all those other labels! We are also on hand to offer help and support when we can.
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